Why study the Graduate Certificate in Marketing and Digital Strategy with
UTS Online

Australia’s #1 highest performing university under 50¹

World’s 11th highest performing university under 50¹

Top-ranked for excellence in Research in Marketing2

5 star rated for student retention3


1QS Top 50 Under 50 2020  22020 ERA 5/5  3Good Universities Guide, 2019  

What you will study

UTS Online’s Graduate Certificate in Marketing and Digital Strategy comprises four subjects and can be completed in as little as eight months.

 
Core Subjects
  • Customer Centric Marketing
  • Consumer Insights 
Electives

Select two of the following subjects:

 

  • Data-Driven Marketing​
  • Digital Customer Behaviour​
  • Digital Marketing Today
  • Branding in the Digital World

Note: Study plans might vary depending on elective choice. For more information, speak with a Student Enrolment Advisor.

Download a course guide

A pathway to a Master of Digital Marketing

UTS Online’s Graduate Certificate in Marketing and Digital Strategy is made up of four subjects in total. At the completion of this course, students will have the opportunity to enrol into the Master of Digital Marketing.

 
  • Graduate
    Certificate
  • Masters

Upcoming study periods

UTS Online courses have six intakes per year. The diagram below shows all upcoming
intakes, with the next intake highlighted in blue.

  • JAN
  • MAR
  • MAY
  • JUL
  • AUG

Next study period is 18 October, 2021.

Course information

Master of Digital Marketing
All subjects from the Graduate Certificate + 8 subjects from the Master of Digital Marketing

The UTS Online Master of Digital Marketing is designed for data-driven and strategic marketing professionals who want to excel at the digital skills of today and prepare for future change. 

English Language Requirement

All applicants are required to meet the University’s English language requirements: 

Academic IELTS: 6.5 overall with a writing score of 6.0; or TOEFL: paper based: 550-583 overall with TWE of 4.5, Internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64; or CAE: 176-184

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Entry Requirements

Applicants must have completed a UTS-recognised bachelor’s degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue postgraduate studies.

Applicants who do not meet the academic requirement may still be considered on the basis of a minimum of at least four years’ full-time (or equivalent) relevant business-related work experience. The relevant work experience must be demonstrated through a CV and a Statement of Service confirming the dates of employment and the position held within the organisation.

Note: The graduate certificate may be used as a pathway to the Master of Digital Marketing.

Unsure about your situation?

One of our Student Enrolment Advisors can assist you with more information, including alternative pathways.

Enquire now

Graduate Diploma
All units from the Graduate Certificate + 4 Diploma units or continue studying

The Graduate Diploma focuses on giving you the foundational skills that industry demands plus the soft skills to influence business decisions at senior management levels. 

The fast-tracked model means you can graduate with a diploma in just over a year, plus it gives you a pathway to study the Master of Business Analytics. 

FEE-HELP

To assist with all or some of your tuition fees, FEE-HELP is available for eligible students. This government-supported loan scheme is designed to help eligible full-fee paying students pay their tuition fees.

To check your eligibility, feel free to speak with an Enrolment Advisor today.

Request a call-back

 

Masters
All units from the Graduate Certificate + 4 Diploma units or continue studying

The Graduate Diploma focuses on giving you the foundational skills that industry demands plus the soft skills to influence business decisions at senior management levels. 

The fast-tracked model means you can graduate with a diploma in just over a year, plus it gives you a pathway to study the Master of Business Analytics.